AI (Artificial Intelligence) is a form of computer programming that is used to complete tasks that would typically be done by a human. AI is increasingly being used in the marketing landscape to help save time and resources. This includes creating graphics, transcribing, and writing copy. AI has been used for a while now but is becoming more commonplace and accepted. AI is able to complete tasks in a fraction of the time it would take a human. This is especially useful for tasks like transcribing a podcast episode that would normally take hours to complete. AI is helping to revolutionize the marketing landscape and is becoming an invaluable tool for marketers.
If you have questions about AI and are unsure what AI is, then join Caleigh in this episode. Caleigh breaks it all down, shares how she is using it in her business, and how she plans to use it more in 2023. AI is totally shaking the marketing landscape!